Hugo is a musical uniqueness specialist and musicpreneur. Operating under POP-LAB Pracownia Muzyczna, he offers creative advice to artists and develops educational tools (printed media, workshops, courses). His diverse skills, interests, and culture have fueled a dynamic international career, collaborating with artists across various genres and countries. In 2024, his Magic of Songwriting deck was awarded by the HEMI Incubator. His mission is to inspire others to follow their inner voice and create their own artist-entrepreneur path in the music industry, moving beyond the conventional artist-performer role.