New Music Dictionary

Monetization, claiming, posting, memes, selfies, spotify, deezer, you tube, cloud, digital marketing, boost etc. To what extent do you need to adapt to the new era? How much is important to be known and to be present on  social media? What is next? We will make music for spotify listeners or for real fans? Do we still need posters & stickers, how do we find the audience for the artists, festivals, publishers, media, sponsors? What is the algorithm for success?

Moderator: Ida Prester
Speakers: Branko Komljenovic, Christoph Thun, Katarína Hittrichová & Edo Plovanić